Digital Marketing Blog
Learn Digital Marketing strategies and tactics from those who do this on a daily basis.
Featured Articles from the Digital Marketing Blog
DIGITAL MARKETING STRATEGY
Why you should rewire your thinking about marketing
If you want to understand Digital Marketing you should reboot some of your basic thinking about marketing.
The crucial pointis that Digital Marketing is not a new variant of marketing – it is based on some new principles.
The problem: Most people get this wrong – and they totally miss the most important part.
The solution: Here is an easy explanation of what you have to understand to get it.
DIGITAL MARKETING HACKS
What Marketing and playing a Stradivari Violin have in common
Why mastering the strategies and the tactial tools of Digital Marketing is quite important – and why even a Stradivari violin will sound horribly when it is played by a dabbler.
Tools play a very important role in Digital Marketing – there are many and new ones come out weekly. If you want to use them sucessfully, it’s not enough to be nerd.
But it’s not enough just to try those tools – read on to find out what brings real success
ABOUT THE BOOK
Why you should read this book, and what you can expect
In this book I want to show you what you need to do to become a winner in Digital Marketing. I show you the secrets which resourceful marketers use themselves – the book offers a sight behind the curtain.
All Articles from the Digital Marketing Blog
Why you should rewire your thinking about marketing
If you want to understand Digital Marketing you should reboot some of your basic thinking about marketing.
The crucial pointis that Digital Marketing is not a new variant of marketing – it is based on some new principles.
The problem: Most people get this wrong – and they totally miss the most important part.
The solution: Here is an easy explanation of what you have to understand to get it.
What Marketing and playing a Stradivari Violin have in common
Why mastering the strategies and the tactial tools of Digital Marketing is quite important – and why even a Stradivari violin will sound horribly when it is played by a dabbler.
Tools play a very important role in Digital Marketing – there are many and new ones come out weekly. If you want to use them sucessfully, it’s not enough to be nerd.
But it’s not enough just to try those tools – read on to find out what brings real success
“The Answers Have Changed” – obviously Albert Einstein was right
Why digital marketing absolutely demands authenticity. How do I get my products and services to my customers? How can I convince them? These questions should be well known. But what's the answer? In this chapter, I would like to show you why the answers have changed –...
Why you should read this book, and what you can expect
In this book I want to show you what you need to do to become a winner in Digital Marketing. I show you the secrets which resourceful marketers use themselves – the book offers a sight behind the curtain.
The Age of Mendacity – Where Marketing Got Its Bad Reputation
How a superficial marketing industry has generally just awakened to the need for authenticity in marketing – and why it is is a mandatory requirement to use authenticity as a basic principle in Digital Marketing.